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“My priority in the lead up to my VIP Intensive with Helen was to establish a clear strategy for my business. I had become a bit overwhelmed. I really needed someone to eyeball the landscape with me and to work out where my business fit and how it could add value to the world.

I really appreciated the way that Helen was able to make room for authentic, impromptu discussion around some of our core activities, whilst also continuing to drive us towards the big goal.

Helen and I worked intensively to establish a clear road map for my business. We talked about what the final destination looks like (in all its glory!) and we prioritised a range of targets and goals according to that fresh business vision.

I was surprised by how much clarity I had at the end of our day together – we had untangled a big ball of uncertainty!”

~ Dr Skye Saunders, Sex Discrimination Lawyer at Syke Saunders 



“Helen provided the two valuable tools I needed to overcome the roadblock that was keeping my business 
surviving for 12 years, but not at all thriving:

1. Actionable tools, like pricing suggestions and client negotiation
scripts, and
2. A mindset shift. This is the most important part! My incorrect beliefs
about money and the value I offer my clients was holding me back.

Working with Helen I was able to write a new narrative about how much I’m worth, increase my confidence as an entrepreneur, make more money, and help more clients.”

Dr Jill McDevitt Sexologist at The Sexologist 



“Helen helped me launch my very first business. I felt completely lost and overwhelmed before I hired Helen as my business coach. I was launching a product and I had no clue where to begin.

Helen helped me formulate the steps to get the design of my product finalised, my website up and running and marketing underway. So, it’s safe to say that Helen helped me prioritise and get my product launched. I am so so happy and grateful for Helen’s guidance. It feels amazing!

Helen has a warm personality, but she knows her stuff and will give guidance to reach your business goals. Hire Helen if you need help with your business!”




~ Kellie Sims, Founder The Reimagined Mom

“I wanted to work alongside someone to help me develop the best program possible for my potential clients. I’ve been my own boss for 10 years, and I know the value of working alongside someone who can bring out the best in you and your work, and that’s exactly what Helen did.

I could have launched my business on my own, but it would have taken me months. With Helen’s help however, I was able to launch a product I was proud of and gain my first clients in under 3 months (which also earned me back my investment!).

Working with Helen was a real joy. She’s always on your side, helping you grow in confidence and competence too. I really appreciated Helen’s ability to say just the right thing at the right time to help you make the progress you need.

I’ve gone from having an idea, but no clear plan or product, to having a very clear plan for the next 12 months, two completed coaching products and even my first three clients in just three months! So right now, I’m over the moon and feeling confident and positive about the future.”

~ Melitta Campbell, The Business Coach for Female Entrepreneurs


“I had seen Helen speaking at a number of events and was impressed with her in depth knowledge of marketing.

Wow. Helen came over to our office and her ideas ideas were nothing short of amazing! She got us straight away. We quickly integrated her initial ideas into our business and have been working with Helen ever since.

We have recently run our first seminar which we would never have done without Helen’s support and guidance. This has been amazing for our profile.

I would strongly recommend Helen if you need to get really moving on marketing and marketing strategy.”

Christine Marr, Founder & Director of Bookssorted 2018 Award Winner, Canberra Women In Business





“Helen is exceptional at bringing fuzzy thoughts and ideas into clear, focused reality.

For 16 years I worked with clients one to one, performing the same tasks over and over. I knew there had to be a better way to serve more people. With Helen’s grace and intuitive understanding, she was able to determine my authentic self and my gifts that I did not know how to share with the world.

Together we created a program that I now leverage to bring security and peace of mind regarding all things money to entrepreneurs.

My advice to anyone who wants to uncover and uplevel your business by serving with clarity and from the heart is to work with Helen. She will be your biggest asset. She is nurturing, knowledgeable, and with a business savvy that is second to none!”

~ Linda Brown, Money Mentor and Founder Spire Business

“Working with Helen, I had a new fresh perspective on my business from someone who has seen it all before. It opened my eyes to new possibilities and new ways of doing things.
Her coaching has fast-tracked my businesses and it has allowed me to learn from an expert, rather than learning from my own mistakes. 
My business has become so much more streamlined. Now I am clear about what I want and what I need to do to get there. Working with Helen gave me practical, real-life, hands-on guidelines to progress my business. I feel that I have worked hard and strategised with an expert so I am no longer doubting myself or my decisions.
It really is the best investment you can make in your business, to have an expert come in and have an objective opinion about everything. It saves you time, money and most of all.. stress! I couldn’t recommend Helen highly enough. She is practical, efficient, smart and holds you accountable in a gentle way.”
~ Kady O’ Connell Brand Specialist & Founder of Kady Creative and Kady’s Kitchen



“I needed clarity around what I was offering, how and to whom. I also needed some direction as to how to put it all together, in a way that made sense to me and to my clients. And I guess I was also looking for some validation that I was on the right track.

I now feel like it is totally possible for me to create a coaching program that not only my clients will love but I’ll love too. I feel like I can do this work with ease and fun and charge what I’m worth. I’m thinking bigger and feel confident in what I’m going to offer.

I really was so impressed. Helen’s advice is tailored to my business, not just general info. I left with things I can implement in my business now. I would have no hesitation whatsoever in recommending Helen.”
~ Deanne Kalda, Director, Maa Organics Pty Ltd


“Before we began working together I needed help creating a Signature Offer for my coaching clients. I wanted to create something that they would find irresistible and would catapult them into the abundant life they desired.
Through our work together, I was able to get crystal clear on my brand, my ICA and create an amazing signature offer that I cannot wait to share with the world! I feel like I have achieved an incredible amount and for the first time feel really aligned with exactly what I am offering.
Helen is an amazing coach! She has an incredible talent for helping people market their skills and expertise! She is knowledgeable, supportive and incredibly giving.”


~ Juliette Kristine, Intuitive Guide & Coach, Juliette Kristine




“My goals started to come to life. Helen cracked me open to my best working potential.

Being a solo business owner can be isolating and it was wonderful to have Helen by my side to be a sounding board for all my ideas. As my business coach, Helen understood me and my vision and I was also accountable to her. This work isn’t easy. Helen assisted me to be really clear about my goals and vision in business and brought clarity to what my signature offers look like, to best serve my clients.


Helen is a systems woman! I love how organised and professional Helen is. When it’s your business, your baby, you want to make sure that you are working with a passionate business woman who truly cares about your business as much as you do.”

~ Amy Erbacher, Holistic Practitioner and Coach at Amy Erbacher Lifestyle



Helen is smart, insightful and experienced. She cuts to the core of your beliefs in relation to who you are and what you want to be and how you want to achieve your business dreams.

Helen understands that being vulnerable and exposed is part of the experience of bringing a business idea to life. Helen was able to identify and challenge my limiting beliefs and help me translate ideas into action.

I would certainly recommend Helen. She is able to challenge why we think how we think and do what we do and how this translates to fulfilling our business dreams.

~ Private Coaching Client



“Queen of marketing, queen of copy, queen of blogging and all things sass! There are so many perks to having the help and guidance of a goodmarketer like Helen. I have learnt so much by having Helen involved in my business, from start to finish. The

result is a very polished brand and well-positioned dance studio, offering a range of irresistible classes to the Dance Central family.

Someone who is genuinely passionate and authentic is hard to find these days so when you find someone like Helen, you either tell everyone about them or keep them a big secret in your back pocket!”

~Julie Scheer, Founder and Director of Dance Central 



Helen’s Personal Branding workshop was an excellent addition to our Digital Marketing curriculum.

Our students loved the interactive session and were pleased with how approachable and simple Helen made the concepts for them to follow.

It was great having Helen share both her industry and personal experience with our students as it enabled them to see what’s possible for them outside of their existing learning materials.

~ Marek Gorski, The Left Bank Digital Marketing.

A specialist Australian online educational provider of quality courses in digital marketing and Australia’s first nationally recognised and accredited Online Diploma of Marketing provider.


“Before working with Helen I was lacking in business confidence and direction. Helen nurtured my potential and gave me the confidence to believe that my message was unique and worth pursuing at a high level.


I embraced the power of building my personal brand. Helen’s guidance helped me create my own unique marketing message and get it out into the world.
Helen is a professional through and through, she walks her talk and inspires professionalism. Her work is concise and heartfelt. She is absolutely the go-to girl if you ever want anything planned, packaged and perfected. She is a beautiful person to have on your team.”

~ Wendy McMurdo, Creator of the Contented Life Method



Before working with Helen I was a solopreneur with way too many ideas to wrangle by myself. I needed someone to help me turn passionate ideas into sustainable business actions. Helen helped with that.

Helen took the time to really listen and learn about my unique business.  Having Helen on my team has been great support – she tells me straight and we have lots of fun. I love that!

~ Jennifer Thompson, Engaging Solutions




An amazing business coach! Helen helps you get clarity about whatever it is you want to achieve with your business. She actually cares about you and your business and wants to see you succeed.

Helen helped me create my signature offering and packaged it in a way that was easy for my clients to grasp.

If you need help creating your business planning and systems or simply want to brainstorm business ideas that are floating around in your head, then I would highly recommend you work with Helen.


~ Marwa Rida, Event Planner, End2End Events




“We were struggNathanDFitnessling to market our products and attract new clients. We needed a new brand and a fresh new look.

Helen approached our predicament with ease and professionalism. She helped us reposition, repackage and essentially attract more clients.

She provided a perspective that we had not thought about. As a result of our time with Helen,we have increased our client base and really started to build and market our products to ensure that they are long-standing products.

Without Helen’s expertise we would not in the great position we are currently in. I totally recommend working with Helen!”

~ Nathan Hitchcock, Define Fitness



“I could not do it alone without a mentor whom I can connect with to guide me on this path.DewintaDandot Helen had helped me see my business with a different set of eyes. I know how to pull myself out from challenging situations a lot faster than normal. With that I saw business growth as well as a personal growth.

I made my first & highest ever sale in the last 2.5 years! My client bought my $1,500 package! It was such a pleasure to work with Helen.

When it comes to choosing a business mentor, I personally would choose someone who sees ‘YOU’ and your business, someone whom you can build a long trusting relationship with and someone who has a fresh pair of eyes with years of experiences! That’s Helen!”

~ Dewinta Dandot Photography




“I was overwhelmed and lacking in confidence. Through the coaching process with Helen, I’ve gained a much better understanding of my clients’ needs, overhauled my offerings, pricing and marketing content. I got stuff done! I also finally ran several Facebook campaigns and re-vamped my newsletters.

I feel more confident in my offerings and am better positioned as a leading expert to my target market.”

~ Fiona Amarasinghe, Director, Easy Breezy Parties



” Right from the start, Helen understood where I was coming from. With a compassionate and intuitive heart and a savvy mind, Helen threw my thinking out of the box from constriction to expansion and possibility. I had resources of all kinds from Helen to continue my learning. I felt comfortable sharing my struggles with Helen and she gave me tools to work through them.

Helen’s expertise has meant that my valuable time has been spent expanding my business in a way that is authentic to me and my vision. I’m about to launch and I know that Helen’s right there with me, her words of encouragement echoing in my mind. “

~ Kate Pamphilon, Kinesiologist, Author, Complementary Medicine Practitioner at Holistic By Nature



TracyLeeweb“Helen has been amazing guiding me in the process of refining my packages I offer to clients and generating more connection with past and potential clients.

She utilised great tools to visually map out this personal and business connection to evolve into the basis for my marketing plan.

Contact Helen, be ready to open yourself to evolving how you currently work and be brave to try new approaches to how you sell yourself, run your business and embrace your own voice in everything you do. The gorgeous accent helps too!!

~ Tracy Lee, Tracy Lee Photography




” I was looking for some direction to move to the next level. HelJimMcGrathen was able to take a big picture look at my ideas, plans and projects and  help find some balance between the creative and business drivers.

This has given me context, clarity and ultimately provided some direction for next 12 months. I am full steam ahead on my next projects, and through Helen I have found ways to bring more people along on the journey with me.

It’s wonderful to have Helen’s insight. She helped me fill in the gaps of the map to my future and I am sure she can do the same for yours.”

~ Jim McGrath, Theatre Maker & Writer



Natalie“Helen gets what the creative community is all about and understands that when a creative person starts a business, they’re doing it mainly because they want to create meaningful work for a living and may not necessarily have the know-how to deal with the sales end of things.

Helen’s knowledge, experience, and expertise is absolutely invaluable when trying to navigate these murky waters.”

~ Natalie Walstein Half Asleep Studio





“Helen has a unique and fresh way of approaching business and sales. I’ve been inspired to think outside the box, with some new approaches that don’t seem so daunting!

Helen listens to your business needs and suggests practical and useful solutions. This inspiration has also given me renewed confidence in marketing my business. She has a big heart!”

~ Virginia Wells Professional Organiser, Get WellSorted



“On first meeting with Helen I knew she was going be a great resource and someone I wanted on my side!  Helen really changed my focus straight away so that I moved from procrastinating and hiding out ‘behind the scenes’ to actually getting started!

Helen really got me thinking about my business and coached me towards putting definite plans in place. She asks all the right questions and has tons of resources!  I would highly recommend Helen, she’s honest, knowledgeable, creative and fun! A great combo!”

~ Joanna Roy Wellness Coach at Joanna Roy




“Helen helps you express your business with total confidence and makes your product sound amazing; none of the holding back or resisting that you would find trying to express it by yourself.

She works fast, is responsive and from the beginning got what I was trying to achieve in my business. She completely met my expectations.”

~ Siobhan Palmer Chef + Founder, Dinner Rush



Patricia-Ryall“Helen is an excellent sales strategist who offers a creative approach to making things happen. Her desire for excellence is apparent at all times and she approaches each situation in a strategic and planned way so that the best possible outcome is made possible.

Helen has great leadership skills with an enthusiasm and skill that inspires creatives to ‘up their marketing game’ driving growth and success in their business.”

~ Patricia Ryall Owner/Managing Director, Duchas Coaching




“Helen is such fun to work with! She really allowed me as a client to open up and express what I was looking for and how to obtain not only a direction with regards to services but also who to attract target market wise. She gave me direction for my services and a story behind the why a client should work with me. She has really helped me to step into the limelight and not lose my focus on my clients.”

 ~ Suzzi Hartery, Nourished Hub



“Helen gave me not only a fresh, positive perspective on things, but a lot of really practical tools to help me find my way forward and reignite my passion and determination. She really is the ideal person for a creative to work with on business, because she has the perfect balance of both left and right brain approach to problem solving. She understands the creative process and she genuinely cares about people. She’s also super lovely.
As a result of working with Helen, my business turnover has grown to what I had secretly written down on my ‘crazy big dream’ goal list 12 months ago!”

~ Katie Kolenberg, Heartstory Photography